Peter Rhodes is an established sales and
management trainer with extensive experience building sales channels in North America and Europe.
Since 1982, he has trained and consulted on
sales issues for such technology companies as Cognos,
Hewlett Packard, Oracle, Reuters, Phillips, Data General, Rank Xerox,
and others around the world.
Peter's one-on-one group training sessions cover the fundamentals of
selling, strategic sales concepts, major account development and negotiation skills.
He also regularly becomes involved in executive development issues, and advises management
on factors that affect overall sales performance. This can include initial recruitment
through formal and field training of sales teams, as well as providing sales management
with the necessary tools to measure growth.
Prior to joining Reid Eddison, Peter achieved
considerable success in the sales arena with companies such as NCR,
Bell and Howell, and ADP
Network Services, where he consistently excelled in new business
sales, district management, and as a UK sales director.
Peter was educated at Cheltenham College in England, where
his major focus was English and English Literature. Reading and writing are still
key among his personal interests, as is his passion for classical and modern jazz music.
