With winter around the corner, we're seeing some signs of vitality in the tech sector, especially among younger companies that are bootstrapping their start-up dreams with targeted products and services able to generate revenue in the here and now. The energy we are seeing reminds us that it is often in difficult economic times that strong companies are born.

Since the summer, Reid Eddison has been assisting great companies like CMiC, FreeBalance and NexInnovations.

Now, we're gearing up to work with more companies through the addition of new partners and associates.

Paul Bodnoff, rejoins Reid Eddison after an engagement at AssetMetrix, where, as acting CEO, he raised close to $3 million, signed key partnerships, and delivered product to market.

Rick White, our newest partner, brings his proven knowledge of business strategy to our clients. He has been in the CEO role more than once (most recently with Solidum Systems Corp prior to its sale to IDT), and he knows how to translate opportunity into market reality.

Kevin Higgins brings Reid Eddison additional "street cred" as a former CEO who has founded a number of companies that have made an impact on the technology scene, including FreeBalance and CivicLife.com. Kevin matches his "guerrilla marketing" bent with a CEO's business savvy to help clients with business vision and strategy.

Ian Rawlins, a new Reid Eddison associate, is the co-founder of Triversity Inc., a successful global software company serving the retail sector. Like many at Reid Eddison, he has a passion for helping companies match nascent products to real market opportunities.

John Kelly is as busy as ever, mainly focused these days on his duties as Chair of NexInnovations, but always ready to share his wisdom and experience with Reid Eddison clients.

In November, Gillian Brouse returned from maternity leave to round out our burgeoning marketing expertise.